Powerful Retail Experiences

Digital Signage Overview - Retail

Creating a digitally immersive shopping experience begins when a shopper first walks into your retail location.

Empower consumers with interactive kiosk and allow them to explore your products with ease. Department specific displays will let customers focus on current promotions or new products. Digital Signage technologies provide endless opportunities to cross-sell/up-sell. Multi-screen Video Walls create the perfect wow factor, utilizing visually stunning content.

Engage consumers with targeted content utilizing Anonymous Video Analytics and WiFi/Bluetooth Beacons. Display content based on age or gender and utilize analytics to track the success of in-store campaigns.

Benefits

Create an immersive digital experience, so each individual has a personal interaction with your brand.

Improve the Retail Experience

Attract consumers with a captivating visual experience and immersive visual content
Empower consumers with interactive displays and kiosk
Inform consumers with new product videos
Engage consumers with targeted content based on Anonymous Video Analytics and WiFi/Bluetooth Beacons
Display in-store promotions based on locations
Cross sell and upsell in store products
Attract and influence consumers right at their “point of decision”

Branding

Build brand equity with videos, lifestyle selling and dynamic content
Messaging can be targeted based on location
Create and schedule playlists for specific market and store demographics
Integrate social media feeds and brand hashtag

Reduce Costs

Reduce printing and logistics costs of static communications that may never be read
Replace printed materials with dynamic and visually engaging content
Save on logistics of materials that need to be shipped to different locations

Product Spotlight

HumanKiosk powered by Video Presence

Add a Personal Touch

The HumanKiosk Solution combines the capabilities of interactive digital signage with on-demand experts. Introduce digital face-to-face interaction to revolutionize in-field customer service for point-of-sale or point-of-service environments. You can humanize brand interaction, improve the customer experience, and deliver your messages with the added benefit of personal face-to-face communication. Powered by Video Presence, the “HumanKiosk” delivers a “personal advantage” that is highly targeted, responsive and relevant to individual consumers.

You can:.

Have a 2-way chat with your customers if store associates are busy
Avoid a long line up to ask simple questions
Engage with your customers in a dynamic way while delivering personalized service

Stat

Research shows that 55% of consumers are willing to pay more for a guaranteed good experience. Source: Huffington Post

Industry Focus Spotlight

Technology and Retail Solutions

Technology can be used in the retail space in many ways. You can promote your online presence, have contests and social media prizes to increase engagement or simply promote your product or service. Having digital signage has never been easier. Work with us and we will do everything for you!

Get Started Today!

To discuss how we can help you with your visual communication needs, please send us an email or give us a call.

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